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Blockleaders Podcast 118 - Kevin Jones

· 26.05.2023 · 01:00:09 ··· ··· Friday ·· 5 (5) Blockleaders
Kevin Jones runs KJA, an agency representing artists and illustrators in traditional art and is now launching an NFT launchpad - WhiteLightNFT.io.

Born in Liverpool. Attended Middlesex University in North London 1979 – Gaining a BA Hons degree in graphic design and technical illustration in 1983. Set up Kevin Jones Associates in September 1983. (Technical Illustration studio with 8 artists working in house ultimately.). Name shortened for all the obvious reasons after many years and became: KJA artists. This grew into an illustration agency as clients asked us to do more expansive areas of illustration rather than just technical illustration.
Created the imagery for the controversial SpyCatcher book cover written by Peter Wright in the 80’s and published by Heinemann Australia to avoid censorship by the UK Government. 1989 - Created many iterations of the first of the modern era ‘Batman’ logos for all the marketing of the Tim Burton film and related publicity working with Anton Furst who gained an Academy Award for his design input on the film. People smashed bus shelter poster display advertising hoardings to get the posters for the film with my artwork on, it was so popular!
Raced saloon cars successfully (winning many category titles) as a hobby until a massive accident forced me to consider otherwise. Still car obsessed but mostly relating to classics and still own my first car along with 5 others.
Tennis has been a passion since early teens when I competed at county level and on the junior tennis tour. Still playing now at club level when the body permits!
Gym rat when time permits.
Avid Liverpool FC fan. Proud father to 12 year old Hugo and ‘pimp’ to 550 of the world’s finest artists and animators.

"Our artists love to create NFT’s as they give them a vehicle to create, sell and promote their own artistic talents and ideas rather than those asked for by art editors and creative directors in their day-to-day world of being a commercial artist. It gives them complete artistic freedom and a sense of control over their own financial destiny while also being able to connect their own personal artistic preferences. Ultimately, with ongoing royalties written into a smart contract, it potentially gives them a revenue stream each time they are ‘flipped’ and in perpetuity. And that’s not a bad thing!"


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